Advertising Comparing Cost
Advertising - Comparing Cost
The television media has a bigger advertising cost than the other media’s as it provides visual images and reaches a wide range of audience. Although normal television appears to be more expensive than satellite channels such as sky 1, mabey because everyone who owns a TV can view it and not just only cable and satellite viewers. A 1 minute advert on sky 1 in the time slot of 1700- 2100 would cost £57,000. A 1 minute advert on channel four in the same slot would cost £104,000.
The radio media does not have such a high price as television but offers mediocre pricing and reaches a broadband of drivers on the way to work and...
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